The .LAW domain is purpose-built for the legal profession. It works best for websites where credibility, authority, and legal specialization are more important than mass-market reach.
Below are the most suitable website types for a .LAW domain, with clear explanations and practical examples.
Law Firm Websites (Most Common & Ideal)
Perfect fit for .LAW
✔ Instantly signals a legitimate legal practice
✔ Builds trust with first-time clients
✔ Looks professional on business cards and ads
Examples:
- SmithAndPartners.law
- Meyer.law
Why it works:
Clients expect lawyers to look serious, verified, and authoritative—.LAW does exactly that.
Solo Attorney / Personal Brand Sites
Excellent for individual lawyers
✔ Strong personal authority
✔ Memorable and clean branding
✔ Ideal for referrals and networking
Examples:
- AnnaKeller.law
- Nguyen.law
Best for:
Independent attorneys, consultants, and specialists.
Practice-Area Focused Legal Websites
One of the strongest use cases
✔ Clear specialization
✔ High relevance to client intent
✔ Excellent conversion rates
Examples:
- FamilyLaw.law
- IPLaw.law
- EmploymentLaw.law
Why it works:
Clients searching for a specific legal service immediately feel they’re in the right place.
Local / City-Based Legal Service Sites
Highly effective for local SEO & trust
✔ Emphasizes regional expertise
✔ Matches how clients search (“lawyer in [city]”)
✔ Easy to understand and remember
Examples:
- BerlinLaw.law
- MunichLaw.law
Tip:
Combine with Google Business Profile for best results.
Legal Associations & Professional Organizations
Strong credibility alignment
✔ Fits bar associations and legal societies
✔ Reinforces authority and legitimacy
✔ Clear professional scope
Examples:
- LegalEthics.law
- BarCouncil.law
Legal Education & Training Platforms
Very suitable if run by licensed professionals
✔ CLE programs
✔ Legal courses & certifications
✔ Attorney training portals
Examples:
- TrialAdvocacy.law
- LegalTraining.law
⚠️ Must comply with eligibility and accreditation requirements.
Legal Knowledge Bases & Resource Hubs
Good fit for authoritative content
✔ Legal blogs by law firms
✔ Client resource centers
✔ Case law analysis platforms
Examples:
- ContractGuide.law
- LegalInsights.law
Important:
Content must be accurate, professional, and compliant with legal ethics rules.
Practice-Specific Microsites for Large Firms
Strategic, advanced use
✔ Clear messaging per practice area
✔ Higher conversion than generic firm pages
✔ Excellent brand segmentation
Structure example:
- FirmName.com → main site
- IP.law → intellectual property
- Employment.law → labor law
Websites NOT Suitable for .LAW
Avoid using .LAW for:
❌ Non-legal businesses
❌ Domain investment or resale
❌ Legal-themed startups without licensed professionals
❌ General forums or casual blogs
❌ Marketing-only lead farms
Reason: .LAW is restricted and credibility-driven, not speculative or generic.
Quick Suitability Matrix
| Website Type | Suitability |
|---|---|
| Law firm website | ⭐⭐⭐⭐⭐ |
| Solo attorney site | ⭐⭐⭐⭐⭐ |
| Practice-area site | ⭐⭐⭐⭐⭐ |
| Local legal service | ⭐⭐⭐⭐☆ |
| Legal education | ⭐⭐⭐⭐☆ |
| Legal blog (professional) | ⭐⭐⭐⭐☆ |
| Legal tech startup | ⭐⭐☆☆☆ |
| Domain resale | ❌ |
Final Guidance
Use .LAW when:
- You are a licensed legal professional
- Trust and authority matter more than reach
- Your service is clearly legal in nature