Each and every .EQUIPMENT domain name comes with all you need to get online.
- Domain Forwarding and Masking: Direct any domain name you own to your website. Anyone who types that domain name into their browser is taken directly to your website.
- Domain Locking: Domain locking prevents accidental or intentional transfers of domain ownership and stops anyone from redirecting your nameservers.
- Total DNS Control: Manage your domain nameserver (DNS) records and set your email, FTP, sub-domains and website location all from one control panel.
- Change of Registration: Assign your domain name to someone else or change the contacts for your domain online anytime.
- Status Alerts: Monitor the status of your domain and get instant alerts if there’s been a change.
- Auto Renew Protection: No need to watch expiration dates to make sure you renew on time! Auto renew keeps your domains, hosting, website builders, and other products in your name and under your control.
- Free WHOIS privacy protection: We redact your name, address, phone number and email from our WHOIS directory.
Registering a .EQUIPMENT domain name can be an excellent choice for businesses in industries related to tools, machinery, construction, outdoor gear, or any field involving equipment. Below are practical tips to help you successfully register and make the most of your .EQUIPMENT domain:
1. Research and Brainstorm
- Identify Your Niche: Clearly define your industry and target audience. For example, if you’re in heavy machinery rentals, consider names like “HeavyMachinery.EQUIPMENT” or “ConstructionGear.EQUIPMENT.”
- Use Keywords: Incorporate relevant keywords into your domain name to make it descriptive and SEO-friendly. For instance, “OutdoorEquipment.EQUIPMENT” or “ToolRental.EQUIPMENT.”
- Keep It Short and Memorable: Aim for a concise name that’s easy to spell, pronounce, and remember. Avoid overly complex terms or long phrases.
2. Check Availability
- Use a domain registrar (e.g., GoDaddy, Namecheap, Google Domains) to check if your desired .EQUIPMENT domain is available.
- If your first choice isn’t available, try variations such as:
- Adding prefixes/suffixes (e.g., “BestTools.EQUIPMENT” or “ProEquipment.EQUIPMENT”).
- Using abbreviations or acronyms (e.g., “HMREquip.EQUIPMENT” for Heavy Machinery Rentals).
- Experimenting with synonyms (e.g., “GearHub.EQUIPMENT” instead of “EquipmentStore.EQUIPMENT”).
3. Secure Related Domains
- Defensive Registration: To protect your brand, consider registering variations of your domain name (e.g., plural forms, common misspellings, or related extensions like .COM or .NET).
- Redirect Traffic: Set up redirects from these additional domains to your primary .EQUIPMENT site to consolidate traffic and prevent competitors from taking similar names.
4. Optimize for Branding
- Align with Your Business Name: Ensure your domain name matches or complements your business name for consistency.
- Avoid Hyphens and Numbers: These can confuse users and make your domain harder to share verbally.
- Be Unique: Stand out by choosing a creative or distinctive name rather than something generic.
5. Plan for SEO
- Include Keywords: While exact-match domains aren’t as critical for SEO as they once were, having relevant keywords in your domain can still improve search visibility.
- Focus on Local SEO: If your business serves a specific geographic area, include location-based terms (e.g., “NYCConstruction.EQUIPMENT”).
6. Consider Future Growth
- Think about whether your chosen domain will still work as your business evolves. For example:
- If you plan to expand into other industries, avoid overly niche-specific names.
- Ensure the domain is flexible enough to accommodate new product lines or services.
7. Register Early
- Domain names are registered on a first-come, first-served basis. Don’t delay securing your preferred .EQUIPMENT domain, especially if it closely aligns with your business name or branding.
8. Protect Your Privacy
- Enable WHOIS Privacy Protection (usually offered by registrars) to keep your personal information (e.g., name, address, email) private from public databases.
9. Renew Regularly
- Set reminders to renew your domain before it expires. Most registrars offer auto-renewal options to prevent accidental lapses.
- Be cautious of phishing emails claiming your domain is expiring; always verify renewal requests through your registrar’s official website.
10. Promote Your .EQUIPMENT Domain
- Once registered, promote your domain effectively:
- Add it to your marketing materials (business cards, brochures, signage).
- Use it consistently across social media, email signatures, and advertisements.
- Build a professional website that reflects your brand and industry expertise.
11. Monitor Competitors
- Keep an eye on what domain names your competitors are using. This can help you identify trends, gaps, or opportunities in your niche.
12. Explore Bundled Services
- Many registrars offer discounts when you bundle services like web hosting, email accounts, or SSL certificates with your domain registration. This can save money and streamline your online presence.
13. Avoid Trademark Issues
- Before finalizing your domain name, conduct a trademark search to ensure it doesn’t infringe on another company’s intellectual property. Tools like the USPTO Trademark Search or global trademark databases can help.
14. Leverage the Niche Appeal
- Highlight the specialized nature of your .EQUIPMENT domain in your marketing efforts. Emphasize how it directly relates to your industry, making it easier for customers to understand and trust your expertise.
By following these tips, you can confidently register a .EQUIPMENT domain that strengthens your brand, resonates with your target audience, and supports your business goals.