Register .GURU Domain: Step-by-Step Guide

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A .GURU domain can be a strong choice for consultants, coaches, educators, trainers, specialists, creators, bloggers, and businesses built around knowledge and expertise.

For example:

marketing.guru

immediately suggests marketing expertise.

Likewise:

fitness.guru

coding.guru

travel.guru

can create memorable identities for websites focused on specialized knowledge.

.GURU is a generic top-level domain (gTLD), so it is not tied to a particular country. Registration is broadly available to individuals and organizations without a general professional-certification or local-presence requirement.

This guide explains how to register .GURU domain step by step, how to choose a strong name, what to check before registration, and how to connect your domain to a website, WordPress, professional email, or other online services.

Why Register .GURU Domain?

The biggest advantage of .GURU is that the extension itself communicates something about the website.

It suggests:

Expertise
Knowledge
Teaching
Guidance
Consulting
Coaching
Specialized skills

Instead of simply identifying your website, the extension can become part of your brand message.

Build Expertise Into Your Domain

Consider:

analytics.guru

The domain immediately suggests:

Analytics expertise.

This can work particularly well for businesses where knowledge itself is the product.

Create a Memorable Category Domain

.GURU works naturally with many subject words.

For example:

marketing.guru

wordpress.guru

fitness.guru

travel.guru

coding.guru

coffee.guru

The word before the dot identifies the subject, while .guru communicates expertise.

Keep Your Domain Short

Suppose you want to build a marketing consultancy.

Compare:

marketing.guru

with:

bestdigitalmarketingconsultingexperts.com

The .GURU domain is substantially shorter and easier to remember.

Preserve Your Exact Brand

Many desirable .COM domains are already registered.

Suppose:

growthpilot.com

is unavailable.

But:

growthpilot.guru

is available.

Instead of changing the brand to:

getgrowthpilot.com

growthpilotconsulting.com

or:

thegrowthpilot.com

you may be able to preserve your exact brand with .GURU.

Who Can Register a .GURU Domain?

.GURU is broadly available for registration.

You do not generally need to:

Be a certified professional
Prove that you’re an expert
Be a consultant
Be a teacher
Operate a registered company
Live in a particular country
Maintain a local presence

Individuals, businesses, organizations, creators, and other eligible registrants can generally register available .GURU domains subject to applicable registry and registrar policies.

Do You Need to Be a Guru?

No.

There is no general requirement to prove expertise before registering an available .GURU domain.

You could register one for:

A personal website
Blog
Educational project
Consulting business
Online course
Community
Knowledge platform
Professional service

However, the word “guru” creates a strong expectation of expertise.

If you register:

security.guru

visitors will probably expect authoritative knowledge about security.

Your content and professional positioning should support that expectation.

How Long Can You Register a .GURU Domain?

.GURU domains can generally be registered for 1 to 10 years at a time.

Renewal terms can vary by registrar, so review the current registration and renewal options before completing your order.

For an important business domain, consider enabling automatic renewal and keeping your payment and contact information current.

What Characters Can You Use in a .GURU Domain?

A standard .GURU domain can generally contain from 1 to 63 characters in the label before .guru.

Standard names can use:

Letters
Numbers
Hyphens, subject to applicable positioning rules

Special characters such as & or # cannot simply be inserted into a standard ASCII domain name.

Internationalized domain names are supported under applicable registry language tables, although availability and implementation can vary by registrar.

How to Register .GURU Domain

Registering .GURU is straightforward, but choosing the right domain deserves careful thought.

Step 1: Decide What Your .GURU Domain Will Represent

Start by defining the website’s purpose.

Are you building:

A consulting business?
Coaching practice?
Educational website?
Online course?
Training company?
Personal brand?
Blog?
Knowledge platform?
Professional service?
Creator website?
Local guide?
Technical resource?

.GURU works best when expertise or specialized knowledge is central to the project.

Step 2: Start With Your Exact Brand

If your brand is GrowthPilot, start by searching:

growthpilot.guru

before adding extra words.

Compare:

growthpilot.guru

with:

growthpilotconsultingexperts.guru

The first is:

Shorter
Cleaner
Easier to type
Easier to remember
Closer to the actual brand

Your exact brand should usually be the first domain you investigate.

Step 3: Consider a Category + .GURU Domain

.GURU has an unusual advantage because it works naturally with category words.

For example:

marketing.guru

reads naturally as:

Marketing Guru

Likewise:

fitness.guru

coding.guru

travel.guru

analytics.guru

can immediately communicate what the website is about.

For an expert-led website, a strong category + .GURU combination can be highly memorable.

Step 4: Let .GURU Carry the Expertise Meaning

Avoid unnecessarily repeating the word “guru.”

For example, prefer:

marketing.guru

over:

marketingguru.guru

unless “Marketing Guru” is specifically your established brand.

The extension already communicates the concept.

The same principle applies to unnecessary words such as:

marketingexpertconsultant.guru

A cleaner:

marketing.guru

or:

yourbrand.guru

may be substantially stronger.

Step 5: Keep the Domain Short

Short domains are generally easier to:

Remember
Type
Display
Print
Share
Communicate verbally

Compare:

growth.guru

with:

thebestbusinessgrowthconsulting.guru

The shorter domain is much cleaner.

Step 6: Make It Easy to Spell

Your domain should ideally be easy to type after someone hears it once.

Avoid unnecessarily complicated:

Spellings
Abbreviations
Numbers
Hyphens
Extra words

This becomes particularly important when promoting your domain through podcasts, video, conferences, phone calls, or word of mouth.

Step 7: Avoid Unnecessary Hyphens

When possible, prefer:

growthpilot.guru

instead of:

growth-pilot.guru

Hyphens can sometimes improve readability, but they also make domains harder to communicate verbally.

Use them only when they genuinely improve the name.

Step 8: Avoid Unnecessary Numbers

Prefer:

growthpilot.guru

rather than:

growthpilot2026.guru

unless the number is genuinely part of your brand.

Numbers can also create confusion when spoken because listeners may not know whether you mean:

7

or:

seven

Keep the domain simple whenever possible.

Step 9: Search for Your .GURU Domain

Use a domain search tool to check whether your preferred .GURU domain is available.

Start with:

yourbrand.guru

or a strong category combination such as:

yourtopic.guru

If the domain is available, don’t necessarily register it immediately.

First investigate the matching .COM and broader brand landscape.

Step 10: Check the Matching .COM

Before building your brand around:

yourbrand.guru

check:

yourbrand.com

Determine whether it is:

Available
Developed
Parked
For sale
Owned by a competitor
Used by an unrelated company

This information can significantly affect your decision.

Step 11: If Both .GURU and .COM Are Available

Suppose both:

growthpilot.guru

and:

growthpilot.com

are available at reasonable prices.

Now think about your long-term positioning.

.COM provides:

Exceptional familiarity
Broad business positioning
Easy word-of-mouth communication
Long-term category flexibility

.GURU provides:

Expert positioning
Distinctive branding
A clear knowledge association
Potentially memorable wordplay

For a general-purpose company, the exact .COM deserves serious consideration.

For an expert-led brand, .GURU may create a more distinctive identity.

If your budget allows and the brand is important, consider registering both.

Step 12: If .COM Is Taken but .GURU Is Available

This is one of the strongest situations for choosing .GURU.

Suppose:

growthpilot.com

is unavailable.

But:

growthpilot.guru

is available.

Your .COM alternatives might include:

getgrowthpilot.com

growthpilotconsulting.com

thegrowthpilot.com

growthpilotexperts.com

or:

growthpilot.guru

For an expert-led business, the exact-match .GURU may be the strongest option.

Step 13: If the .COM Belongs to a Competitor

Be careful.

Suppose:

growthpilot.com

belongs to an established consulting company.

Launching:

growthpilot.guru

for another consulting business could create:

Customer confusion
Trademark problems
Email mistakes
Traffic leakage
Brand confusion

Domain availability does not automatically mean the brand is legally safe to use.

Step 14: If the .COM Belongs to an Unrelated Business

This may be more workable.

Suppose:

growthpilot.com

belongs to an aviation business.

You want:

growthpilot.guru

for a marketing consultant.

The different industries may reduce potential confusion.

However, you should still investigate:

Existing trademarks
Geographic markets
Similar products
Similar services
Brand recognition
Potential confusion

Step 15: If the .COM Is for Sale

Suppose:

growthpilot.com

is available for purchase at a substantial price.

Meanwhile:

growthpilot.guru

is available at normal registration pricing.

A solo consultant or early-stage coaching business may decide that .GURU provides everything it needs.

A well-funded company planning to turn GrowthPilot into a major global company may place much greater value on acquiring the .COM.

Consider:

Budget
Funding
Company size
Brand importance
Customer acquisition strategy
Growth plans
International ambitions

Step 16: Check for Trademark Conflicts

Before investing significantly in your brand, investigate existing trademarks and companies.

Search for:

Identical names
Similar trademarks
Companies in your industry
Similar services
Similar products

This is particularly important before investing heavily in:

Advertising
Website development
Courses
Products
Apps
Marketing
Brand development

Domain registration and trademark rights are separate matters.

Step 17: Compare .GURU With Other Relevant Extensions

Don’t evaluate .GURU alone.

Depending on your project, compare:

yourbrand.guru

yourbrand.com

yourbrand.expert

yourbrand.pro

yourbrand.coach

and other relevant alternatives.

Each communicates something different.

.GURU

Strongly communicates expertise, knowledge, teaching, and guidance.

.COM

Provides exceptional familiarity and broad flexibility.

.EXPERT

Communicates specialist expertise in a more direct or formal way.

.PRO

Suggests professional services or professional positioning.

.COACH

Very specific to coaching and guidance.

Choose the complete domain that best fits your actual brand.

Step 18: Make Sure the “Guru” Positioning Fits

This step is particularly important with .GURU.

A domain such as:

finance.guru

or:

security.guru

makes a strong statement.

Visitors may expect substantial expertise.

Ask yourself:

Do we have genuine knowledge in this field?
Can we demonstrate experience?
Do we publish useful content?
Do we have relevant qualifications where necessary?
Can we support the positioning long term?

.GURU is branding, not certification.

Your website should earn the authority that the domain suggests.

Step 19: Check Whether the Domain Is Premium

Some desirable .GURU domains may be classified as premium names.

A premium domain can have pricing different from standard .GURU registrations.

Before registering, check:

Initial registration price
Renewal price
Transfer price
Premium status

Don’t assume every available .GURU domain has identical pricing.

Step 20: Compare Registration and Renewal Pricing

Even for a standard domain, check both:

Registration price
Renewal price

Also review:

Registration term
Transfer pricing
Optional services
Privacy options
Premium pricing if applicable

Don’t select a long-term business domain solely because of an introductory registration discount.

Step 21: Choose a Reliable Registrar

Useful domain-management features include:

DNS management
Automatic renewal
Two-factor authentication
Domain locking
DNSSEC support
Clear renewal pricing
Customer support
Contact management
Transfer support

Your domain may eventually become a critical business asset.

Manage it accordingly.

Step 22: Enter Accurate Registrant Information

During registration, provide accurate information as required by your registrar and applicable policies.

This may include:

Name
Organization
Email
Telephone number
Address

Pay particular attention to your email address.

Important domain-management and security communications may be sent there.

Step 23: Review the Domain Before Payment

Before completing the registration, carefully check:

Domain spelling
.GURU extension
Registration period
Registration price
Renewal price
Premium status
Registrant information
Optional services
Automatic renewal settings

Make sure you’re registering:

growthpilot.guru

rather than a misspelled variation.

Step 24: Complete Your .GURU Domain Registration

Once everything is correct, complete your order.

After successful registration, you can connect your .GURU domain to:

Web hosting
WordPress
Website builders
Professional email
Ecommerce
Course platforms
Membership systems
Other online services

What to Do After Registering .GURU Domain

Your domain is now the foundation of your online identity.

The next step is configuring it for your website and business.

Connect Your .GURU Domain to Web Hosting

If you’re building a website, connect the domain to your hosting provider.

Your hosting company may provide:

Nameservers
IP addresses
DNS records
Automated connection instructions

Once the required DNS changes take effect, visitors can access:

yourbrand.guru

Configure Your DNS

DNS connects your domain to websites, email, and other internet services.

Common DNS records include:

Record	Purpose
A	Connects a hostname to an IPv4 address
AAAA	Connects a hostname to an IPv6 address
CNAME	Points one hostname to another
MX	Routes email
TXT	Verification and email authentication
NS	Defines authoritative nameservers

Follow the exact instructions provided by your hosting, website, or email provider.

Incorrect DNS changes can interrupt your website or email.

Enable SSL and HTTPS

Your .GURU website should use HTTPS.

Visitors should access:

https://yourbrand.guru

rather than an unsecured HTTP connection.

SSL/TLS helps encrypt information transmitted between visitors and your website.

HTTPS is particularly important when your site includes:

Contact forms
Customer accounts
Memberships
Online courses
Ecommerce
Login systems
Payment-related information

Many hosting providers can automatically issue and renew SSL certificates.

Set Up Professional Email

Connect your .GURU domain to compatible professional email hosting.

For example:

hello@yourbrand.guru

info@yourbrand.guru

consulting@yourbrand.guru

courses@yourbrand.guru

support@yourbrand.guru

yourname@yourbrand.guru

For an expert-led business, a .GURU email address can reinforce the brand every time you communicate with a customer.

Configure Email Authentication

If you’re using the domain for business email, configure the authentication records required by your email provider.

These commonly include:

SPF

SPF helps identify servers authorized to send email for your domain.

DKIM

DKIM adds a cryptographic signature that helps receiving systems verify your messages.

DMARC

DMARC works with SPF and DKIM and helps domain owners specify how authentication failures should be handled.

Follow your email provider’s current instructions when configuring these records.

Build Your Expert Website

Your website should support the promise made by the .GURU domain.

A consultant might include:

Services
Expertise
Case studies
Client testimonials
Articles
Contact information

A coach might include:

Coaching programs
Biography
Methodology
Testimonials
Booking
Pricing

An educator might include:

Courses
Tutorials
Lessons
Resources
Videos
Memberships

A specialist blogger might include:

Guides
Reviews
Research
Articles
Newsletter
Resources

The domain may suggest expertise, but the website needs to demonstrate it.

Can You Use .GURU With WordPress?

Yes.

A .GURU domain can be connected to compatible WordPress hosting.

WordPress can be used for:

Consulting websites
Blogs
Educational sites
Online courses
Personal brands
Membership websites
Professional services
Ecommerce stores

Your registrar and hosting provider do not necessarily need to be the same company.

DNS connects the services.

Can You Use .GURU With a Website Builder?

Yes.

You can connect a .GURU domain to compatible website builders that support custom domains.

This can be particularly useful for:

Consultants
Coaches
Freelancers
Educators
Trainers
Creators
Small professional businesses

Can You Use .GURU for Online Courses?

Yes.

Online education is one of the most natural uses for .GURU.

For example:

excel.guru

could provide:

Video courses
Tutorials
Templates
Downloads
Memberships
Study resources

Because the extension communicates expertise, it can work naturally for a knowledge-based product.

Can You Build an Ecommerce Store on .GURU?

Yes.

A .GURU domain can support ecommerce.

It is particularly appropriate when products are connected with expertise.

For example, a photography expert might sell:

Courses
Presets
Books
Templates
Digital downloads
Specialized products

A professional ecommerce website should also provide strong trust signals such as:

HTTPS
Clear business information
Contact details
Secure payment methods
Shipping information
Returns policies
Privacy information
Customer support

Can You Register .GURU Without Building a Website?

Yes.

You can register:

yourbrand.guru

without immediately building a website.

You might register it to:

Protect your brand
Reserve a future business name
Secure a category domain
Launch a project later
Create professional email later
Protect an existing .COM brand

Domain registration and website development are separate steps.

Is .GURU Good for SEO?

Yes.

.GURU is a generic top-level domain and can rank in search engines.

Using .GURU does not automatically improve rankings simply because the extension suggests expertise.

Likewise, using .GURU does not inherently create an SEO disadvantage compared with .COM.

SEO depends much more on:

Helpful content
Search relevance
Website authority
Quality backlinks
Technical SEO
Page speed
Mobile usability
Internal linking
HTTPS
User experience

Does .GURU Help Rank for Expertise Keywords?

Not automatically.

Suppose your website is:

marketing.guru

The domain clearly communicates marketing expertise to users.

But it does not guarantee rankings for:

“marketing expert”

“marketing consultant”

“digital marketing”

or:

“marketing advice”

You still need useful content that satisfies those searches.

Is .COM Better Than .GURU for SEO?

Not automatically.

A strong:

marketing.guru

website can outrank a weaker:

marketingexample.com

website.

.COM’s primary advantages are familiarity and broad branding flexibility, not an automatic search-ranking advantage.

Can .GURU Rank Internationally?

Yes.

.GURU is not inherently tied to a particular country.

A .GURU website can target audiences in:

United States
Canada
United Kingdom
Europe
Australia
Asia
Worldwide markets

Your content, language, backlinks, business information, and other signals help search engines understand the audiences your site serves.

.GURU vs .COM

Before registering, compare the actual domains available to you.

Feature	.GURU	.COM
Domain type	Generic TLD	Generic TLD
Main association	Expertise / knowledge	General/commercial
Global familiarity	Lower	Extremely high
Expert positioning	Excellent	Neutral
Exact-name availability	Often better	Many strong names taken
Consultants	Excellent	Excellent
Coaches	Excellent	Excellent
Educators	Excellent	Excellent
General business	More specialized	Excellent
Professional email	Yes	Yes
Ecommerce	Yes	Yes
International use	Yes	Yes
Geographic restriction	None inherent	None inherent
Long-term flexibility	More specialized	Very broad

Choose .GURU When:

Expertise is central to your brand
You’re a consultant
You’re a coach
You’re an educator
You’re a trainer
You’re a specialist
You’re building a knowledge platform
You’re creating an online course
Your exact .COM is unavailable
.GURU gives you your exact brand
The available .COM alternatives are long or awkward
The word before .guru creates a memorable phrase

Choose .COM When:

Your exact-match .COM is available
Maximum familiarity matters
You’re building a broad company
Your company may expand into many categories
Word-of-mouth marketing is important
You’re building a mass-market brand
Maximum long-term flexibility matters

What If .COM Is Taken?

Don’t automatically create a long domain just to obtain a .COM.

Suppose:

growthpilot.com

is unavailable.

But:

growthpilot.guru

is available.

Compare:

growthpilot.guru

with:

getgrowthpilotconsultingexperts.com

The .GURU domain is:

Shorter
Cleaner
Easier to type
Easier to remember
Closer to the exact brand
More relevant to an expert-led business

This illustrates an important domain-selection principle:

Compare complete domain names, not extensions in isolation.

.COM has exceptional familiarity.

But not every available .COM is stronger than every .GURU.

Should You Register Both .GURU and .COM?

If both exact-match domains are available and your brand is important, registering both can provide additional flexibility.

For example:

yourbrand.com

and:

yourbrand.guru

Use .COM as Your Corporate Website

Build:

yourbrand.com

as your primary company website.

Redirect:

yourbrand.guru

to it or use .GURU for educational content.

Use .GURU as Your Expert Brand

Build:

yourbrand.guru

as the main expert-facing website and redirect the .COM to it.

Separate Business and Knowledge Content

A larger company could use:

yourbrand.com

for:

Products
Services
Company information
Careers

and:

yourbrand.guru

for:

Guides
Tutorials
Courses
Research
Educational content

Protect Your Brand

Even if you actively use only one domain, owning both can preserve future options.

Protect Your .GURU Domain

Once your domain becomes connected to your business, protect it carefully.

Enable Automatic Renewal

Automatic renewal can reduce the risk of accidental expiration.

Keep your payment information current.

Use Two-Factor Authentication

Protect your registrar account with two-factor authentication when available.

Use a Strong Password

Use a unique password that isn’t reused across unrelated services.

Enable Domain Lock

Registrar locking can help protect against unauthorized transfers.

Consider DNSSEC

.GURU supports DNSSEC.

When supported by your registrar and DNS provider, DNSSEC can add cryptographic validation to DNS responses and help protect against certain forms of DNS manipulation.

Keep Contact Information Current

Make sure your registrar account and domain contact information remain accurate.

How to Choose a Good .GURU Domain

Start With Your Exact Brand

Search:

yourbrand.guru

before adding unnecessary words.

Consider Category + .GURU

Look for natural combinations such as:

marketing.guru

travel.guru

coding.guru

fitness.guru

The strongest combinations read naturally.

Don’t Repeat “Guru”

Prefer:

marketing.guru

rather than:

marketingguru.guru

unless the repeated word is genuinely part of your established brand.

Keep It Short

Short domains are generally easier to remember and communicate.

Make It Easy to Say

Say:

“GrowthPilot dot guru.”

Does it sound natural and understandable?

If yes, that’s a positive sign.

Check the Matching .COM

Always investigate:

yourbrand.com

before making a major commitment to:

yourbrand.guru

Check Existing Trademarks

Make sure the name doesn’t create unnecessary conflict with an established brand.

Make Sure You Can Support the Positioning

.GURU implies expertise.

Choose a name whose promise your content, experience, services, or qualifications can support.

Think Long Term

Ask whether the domain will still represent your business if it grows substantially.

A solo expert today may become a much larger company tomorrow.

Frequently Asked Questions

How do I register .GURU domain?

Search for your preferred .GURU name through a registrar that supports the extension, confirm availability, provide the required registrant information, review registration and renewal terms, and complete your order.

Who can register a .GURU domain?

.GURU is broadly available to individuals, businesses, organizations, and other registrants subject to applicable registry and registrar policies.

Do I need to be an expert to register .GURU?

No. There is no general requirement to prove expertise or professional qualifications before registering an available .GURU domain.

Do I need a company to register .GURU?

No. Individuals can generally register .GURU domains.

Do I need to live in a particular country?

No. .GURU is a generic domain extension and does not have an inherent geographic or local-presence requirement.

How long can I register .GURU domain?

.GURU domains can generally be registered for periods from 1 to 10 years, depending on the registrar and transaction.

Can I register .GURU without a website?

Yes. You can register your domain now and build the website later.

Can I use .GURU for professional email?

Yes. You can create addresses such as hello@yourbrand.guru after connecting the domain to compatible professional email hosting.

Can I use .GURU with WordPress?

Yes. A .GURU domain can be connected to compatible WordPress hosting.

Can I use .GURU with a website builder?

Yes. You can connect .GURU to compatible website builders that support custom domains.

Can I use .GURU for online courses?

Yes. Education, training, tutorials, and courses are among the most natural uses for .GURU.

Can I use .GURU for ecommerce?

Yes. A .GURU domain can support ecommerce, particularly when products are connected with expertise or education.

Is .GURU good for consultants?

Yes. Consultants are one of the strongest use cases because .GURU naturally reinforces specialist positioning.

Is .GURU good for coaches?

Yes. It can work well for business, leadership, career, fitness, marketing, and other coaching businesses.

Is .GURU good for personal brands?

Yes. yourname.guru can create a distinctive identity for a consultant, author, speaker, educator, trainer, or specialist.

Is .GURU good for SEO?

Yes. .GURU websites can rank in search engines. The extension itself does not inherently provide a ranking advantage or disadvantage compared with other generic TLDs.

Does .GURU help rank for expert keywords?

Not automatically. The domain can communicate expertise to users, but rankings still depend on content, relevance, authority, backlinks, technical SEO, and other factors.

Is .COM better for SEO than .GURU?

Not automatically. Search engines do not simply rank .COM websites above .GURU websites because of the extension.

Can .GURU rank internationally?

Yes. .GURU is a generic extension and can be used for websites targeting audiences around the world.

Does owning .GURU prove that I’m an expert?

No. .GURU is a domain extension, not a certification, qualification, professional license, or endorsement.

Does .GURU support DNSSEC?

Yes. The .GURU registry supports DNSSEC, although configuration depends on your registrar and DNS provider.

What if my .COM is taken?

Check whether your exact-match .GURU is available. For an expert-led business, a short yourbrand.guru can be much stronger than adding several words simply to obtain an available .COM.

Should I register both .GURU and .COM?

If both exact-match domains are available and your brand is important, registering both can provide additional flexibility and brand protection.

Register .GURU Domain

A .GURU domain can create a distinctive online identity for a consultant, coach, educator, trainer, creator, specialist, or knowledge-based business.

Start by searching:

yourbrand.guru

Also consider whether your topic creates a strong category combination such as:

yourtopic.guru

Then investigate:

yourbrand.com

and compare the strongest alternatives available.

If the exact .COM is available at a reasonable price, it deserves serious consideration because of its exceptional familiarity and flexibility.

But if your choice is between:

yourbrand.guru

and:

getyourbrandconsultingexpertsonline.com

the exact-match .GURU may be substantially stronger.

Choose a domain that is:

Short
Memorable
Easy to spell
Easy to say
Relevant to your expertise
Suitable for long-term growth

Then connect it to your website, enable HTTPS, configure professional email if needed, protect your registrar account, and keep the domain renewed.