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10 Google design and content guidelines

We found that Google design and content guidelines are interesting and useful for webmaster so we would like to share with you this information:

1 - Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.

2 - Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.

3 - Create a useful, information-rich site, and write pages that clearly and accurately describe your content.

4 - Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.

5 - Try to use text instead of images to display important names, content, or links. The Google crawler doesn’t recognize text contained in images. If you must use images for textual content, consider using the “ALT” attribute to include a few words of descriptive text.

6 - Make sure that your elements and ALT attributes are descriptive and accurate.</p> <p>7 - Check for broken links and correct HTML.</p> <p>8 - If you decide to use dynamic pages (i.e., the URL contains a “?” character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them few.</p> <p>9 - Keep the links on a given page to a reasonable number (fewer than 100).</p> <p>10 - Review our <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/15/google-image-guidelines-for-web-design.html">image guidelines</a> for best practices on publishing images.</p> <p>Source from: http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769#2</p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/10-google-design-and-content-guidelines" rel="tag">10 Google design and content guidelines</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/02/25/10-google-design-and-content-guidelines.html#respond" title="Comment on 10 Google design and content guidelines">No Comments »</a></div> </div> <div class="post" id="post-227"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/02/08/google-crawling-indexing-serving-results.html" rel="bookmark" title="Permanent Link to Google Crawling, Indexing, Serving results">Google Crawling, Indexing, Serving results</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on February 8, 2010, 3:05 am, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization/google" title="View all posts in Google" rel="category tag">Google</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>Bellowing are three key processes in delivering search results from Google. This will help webmaster understand how Google crawling, indexing and serving results…</p> <p><strong>Crawling is the process by which Googlebot discovers new and updated pages to be added to the Google index.</strong></p> <p>We use a huge set of computers to fetch (or “crawl”) billions of pages on the web. The program that does the fetching is called Googlebot (also known as a robot, bot, or spider). Googlebot uses an algorithmic process: computer programs determine which sites to crawl, how often, and how many pages to fetch from each site.</p> <p>Google’s crawl process begins with a list of web page URLs, generated from previous crawl processes, and augmented with Sitemap data provided by webmasters. As Googlebot visits each of these websites it detects links on each page and adds them to its list of pages to crawl. New sites, changes to existing sites, and dead links are noted and used to update the Google index.</p> <p>Google doesn’t accept payment to crawl a site more frequently, and we keep the search side of our business separate from our revenue-generating AdWords service.</p> <p><strong>Indexing </strong><br /> Googlebot processes each of the pages it crawls in order to compile a massive index of all the words it sees and their location on each page. In addition, we process information included in key content tags and attributes, such as Title tags and ALT attributes. Googlebot can process many, but not all, content types. For example, we cannot process the content of some rich media files or dynamic pages.</p> <p><strong>Serving results</strong><br /> When a user enters a query, our machines search the index for matching pages and return the results we believe are the most relevant to the user. Relevancy is determined by over 200 factors, one of which is the PageRank for a given page. PageRank is the measure of the importance of a page based on the incoming links from other pages. In simple terms, each link to a page on your site from another site adds to your site’s PageRank. Not all links are equal: Google works hard to improve the user experience by identifying spam links and other practices that negatively impact search results. The best types of links are those that are given based on the quality of your content.</p> <p>In order for your site to rank well in search results pages, it’s important to make sure that Google can crawl and index your site correctly. Our Webmaster Guidelines outline some best practices that can help you avoid common pitfalls and improve your site’s ranking.</p> <p>Google’s Related Searches, Spelling Suggestions, and Google Suggest features are designed to help users save time by displaying related terms, common misspellings, and popular queries. Like our google.com search results, the keywords used by these features are automatically generated by our web crawlers and search algorithms. We display these suggestions only when we think they might save the user time. If a site ranks well for a keyword, it’s because we’ve algorithmically determined that its content is more relevant to the user’s query.</p> <p>Sourced from: http://www.google.com/support/webmasters/bin/answer.py?answer=70897#1</p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/google-crawling" rel="tag">Google Crawling</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/tag/indexing" rel="tag">Indexing</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/tag/serving-results" rel="tag">Serving results</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/02/08/google-crawling-indexing-serving-results.html#respond" title="Comment on Google Crawling, Indexing, Serving results">No Comments »</a></div> </div> <div class="post" id="post-225"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/22/hidden-text-and-links-google-webmaster-guidelines.html" rel="bookmark" title="Permanent Link to Hidden Text And Links - Google Webmaster Guidelines">Hidden Text And Links - Google Webmaster Guidelines</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 22, 2010, 7:03 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization/google" title="View all posts in Google" rel="category tag">Google</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>Read Google guidelines about “Hiding text or links” and apply it for your Google SEO. <a href="http://www.luckyregister.com/Traffic_blazer.htm">Increase website traffic</a> to your website, increase your business…</p> <p>Hiding text or links in your content can cause your site to be perceived as untrustworthy since it presents information to search engines differently than to visitors. Text (such as excessive keywords) can be hidden in several ways, including:</p> <ul> <li>Using white text on a white background</li> <li>Including text behind an image</li> <li>Using CSS to hide text</li> <li>Setting the font size to 0</li> </ul> <p>Hidden links are links that are intended to be crawled by Googlebot, but are unreadable to humans because:</p> <ul> <li>The link consists of hidden text (for example, the text color and background color are identical).</li> <li>CSS has been used to make tiny hyperlinks, as little as one pixel high.</li> <li>The link is hidden in a small character - for example, a hyphen in the middle of a paragraph.</li> </ul> <p>If your site is perceived to contain hidden text and links that are deceptive in intent, your site may be removed from the Google index, and will not appear in search results pages. When evaluating your site to see if it includes hidden text or links, look for anything that’s not easily viewable by visitors of your site. Are any text or links there solely for search engines rather than visitors?</p> <p>If you’re using text to try to describe something search engines can’t access - for example, Javascript, images, or Flash files - remember that many human visitors using screen readers, mobile browsers, browsers without plug-ins, and slow connections will not be able to view that content either. Using descriptive text for these items will improve the accessibility of your site. You can test accessibility by turning off Javascript, Flash, and images in your browser, or by using a text-only browser such as<a href="http://lynx.browser.org/">Lynx</a>. Some tips on making your site accessible include:</p> <ul> <li><strong>Images</strong>: Use the alt attribute to provide descriptive text. In addition, we recommend using a human-readable caption and descriptive text around the image.</li> <li><strong>Javascript</strong>: Place the same content from the Javascript in a no script tag. If you use this method, ensure the contents are exactly same as what is contained in the Javascript and that this content is shown to visitors who do not have Javascript enabled in their browser.</li> <li><strong>Videos</strong>: Include descriptive text about the video in HTML. You might also consider providing transcripts.</li> </ul> <p>If you do find hidden text or links on your site, either remove them or, if they are relevant for your site’s visitors, make them easily viewable. If your site has been removed from our search results, review our <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=35769">webmaster guidelines</a> for more information. Once you’ve made your changes and are confident that your site no longer violates our guidelines, <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=35843">submit your site for reconsideration</a>.</p> <p>Sourced from <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=35769">Google Webmaster Guidelines</a></p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/google-webmaster-guidelines" rel="tag">Google Webmaster Guidelines</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/tag/hidden-text-and-links" rel="tag">Hidden Text And Links</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/22/hidden-text-and-links-google-webmaster-guidelines.html#respond" title="Comment on Hidden Text And Links - Google Webmaster Guidelines">No Comments »</a></div> </div> <div class="post" id="post-223"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/20/bing-webmaster-tools.html" rel="bookmark" title="Permanent Link to Bing Webmaster Tools">Bing Webmaster Tools</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 20, 2010, 8:40 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>Use the Bing™ webmaster tools to improve your site’s rank across all search engines, submit your URLs and XML-based Sitemaps to Bing, get data on which pages of your site have been indexed, backlinks, inbound links and keyword performance.</p> <p><strong>Submit your URL and Sitemap</strong></p> <p>Make sure Bing knows about your site….</p> <p>1 - <a onclick="function onclick() { function onclick() { dcsSetVar('WT.z_ea_name', 'WebmstrSubmitSite', 'WT.z_ea_actionoffer', 'Submit-Site'); } }" href="http://www.bing.com/docs/submit.aspx">Submit a site to Bing</a></p> <p>2 - <a onclick="function onclick() { function onclick() { dcsSetVar('WT.z_ea_name', 'WebmstrSubmitSitemap', 'WT.z_ea_actionoffer', 'Submit-Sitemap'); } }" href="http://www.bing.com/toolbox/posts/archive/2009/10/09/submit-a-sitemap-to-bing.aspx">Submit a Sitemap to Bing</a></p> <p><strong>Manage, authenticate, test your sites</strong></p> <p>Identify crawl issues, research keywords, validate your robots.txt….</p> <p>3 <a onclick="function onclick() { function onclick() { dcsSetVar('WT.z_ea_name', 'WebmstrWebmasterToolsSignIn', 'WT.z_ea_actionoffer', 'Signin-Tools'); } }" href="http://login.live.com/login.srf?wa=wsignin1.0&rpsnv=11&ct=1255729757&rver=5.5.4177.0&wp=MBI&wreply=http:%2F%2Fwww.bing.com%2FPassport.aspx%3Frequrl%3Dhttp%253a%252f%252fwww.bing.com%253a80%252fwebmaster%252fWebmasterHomePageRedirect.aspx&lc=1033&id=264960">Sign in to use the Webmaster Center Tools</a></p> <p>Read our service to <a href="http://www.luckyregister.com/Traffic_blazer.htm">increase website traffic</a> to your site now!</p> <p>Sourced from: <a href="http://www.bing.com/toolbox/webmasters/">http://www.bing.com/toolbox/webmasters/</a></p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/bing-webmaster-tools" rel="tag">Bing Webmaster Tools</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/20/bing-webmaster-tools.html#respond" title="Comment on Bing Webmaster Tools">No Comments »</a></div> </div> <div class="post" id="post-221"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/18/google-website-optimizer.html" rel="bookmark" title="Permanent Link to Google Website Optimizer">Google Website Optimizer</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 18, 2010, 8:25 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/website-builder" title="View all posts in Website Builder" rel="category tag">Website Builder</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>We all know that if our website get high ranking in Google search engine results, We will get more <a href="http://www.luckyregister.com/Traffic_blazer.htm">web traffics</a> for our wensite, more business, more income… So high ranking in Google search results are very important for every website, websmater. To help you understand more clearly about “How to have the best Google website optimiser”, we would like to share with you the official information from Google about this topic.</p> <p><strong>What if there were a way to find out which images, headlines, and website copy are most effective at getting your website visitors to convert? There is, with Google Website Optimizer.</strong></p> <p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/XJT9TCqzw4U&hl=fr_FR&fs=1&" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/XJT9TCqzw4U&hl=fr_FR&fs=1&" allowscriptaccess="always" allowfullscreen="true"></embed></object></p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/google-website-optimizer" rel="tag">Google Website Optimizer</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/18/google-website-optimizer.html#respond" title="Comment on Google Website Optimizer">No Comments »</a></div> </div> <div class="post" id="post-219"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/17/watch-a-video-on-how-google-displays-search-results.html" rel="bookmark" title="Permanent Link to Watch a video on how Google displays search results.">Watch a video on how Google displays search results.</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 17, 2010, 7:43 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/website-builder" title="View all posts in Website Builder" rel="category tag">Website Builder</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <div> <p>We would like share with you an updated guidelines from Google for “How Google displays search results” through an interesting video.</p> <blockquote><p>Google’s creation of sites’ titles and descriptions (or “snippets”) is completely automated and takes into account both the content of a page as well as references to it that appear on the web.</p> <p>We use a number of different sources for this information, including descriptive information in the META tag for each page. Where this information isn’t available, we may use publicly available information from DMOZ. While accurate meta descriptions can improve clickthrough, they won’t impact your ranking within search results. We frequently prefer to display meta descriptions of pages (when available) because it gives users a clear idea of the URL’s content. This directs them to good results faster and reduces the click-and-backtrack behavior that frustrates visitors and inflates web traffic metrics.</p> <p>While we’re unable to manually change titles or snippets for individual sites, we’re always working to make them as relevant as possible. You can help improve the quality of the snippets displayed for your pages by providing informative meta descriptions for each page.</p> <p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/vS1Mw1Adrk0&hl=fr_FR&fs=1&" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/vS1Mw1Adrk0&hl=fr_FR&fs=1&" allowscriptaccess="always" allowfullscreen="true"></embed></object></p></blockquote> </div> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/how-google-displays-search-results" rel="tag">how Google displays search results</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/17/watch-a-video-on-how-google-displays-search-results.html#respond" title="Comment on Watch a video on how Google displays search results.">No Comments »</a></div> </div> <div class="post" id="post-214"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/17/how-to-prevent-search-engines-from-displaying-dmoz-data-in-search-results-for-your-site.html" rel="bookmark" title="Permanent Link to How to prevent search engines from displaying DMOZ data in search results for your site">How to prevent search engines from displaying DMOZ data in search results for your site</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 17, 2010, 7:25 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <div> <p>We found that Google has released updated guidlines (updated 12/16/2009) about this matter to support webmaster to prevent search engines from displaying DMOZ data in search results for their site. Bellowing is the detail information from Google.</p> <blockquote><p>One source we use to generate snippets is the <a href="http://www.dmoz.org/">Open Directory Project</a>. You can direct us not to use this as a source by adding a meta tag to your pages.</p> <p>To prevent all search engines (that support the meta tag) from using this information for the page’s description, use the following:</p> <div class="action"> <pre><meta name="robots" content="NOODP"></pre> </div> <p>To specifically prevent Google from using this information for a page’s description, use the following:</p> <div class="action"> <pre><meta name="googlebot" content="NOODP"></pre> </div> <p>If you use the robots meta tag for other directives, you can combine those. For instance:</p> <div class="action"> <pre><meta name="googlebot" content="NOODP, nofollow"></pre> </div> <p>Note that once you add this meta tag to your pages, it may take some time for changes to your snippets to appear in the index.</p> <p>If you’re concerned about content in your title or snippet, you may want to double-check that this content doesn’t appear on your site. If it does, changing it may affect your Google snippet after we next crawl your site. If it doesn’t, try searching <a href="http://www.google.com/">Google.com</a> for the title or snippet enclosed in quotation marks. This will display pages on the web that refer to your site using this text. If you contact these webmasters to request that they change their information about your site, any changes to their sites will be recognized by our crawler after we next crawl their pages.</p></blockquote> <p>We hope you will find it usefull for your online business. Read our professional service for <a href="http://www.luckyregister.com/Traffic_blazer.htm">increasing website traffic</a> here!</div> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/prevent-search-engines-from-displaying-dmoz-data-in-search-results-for-your-site" rel="tag">Prevent search engines from displaying DMOZ data in search results for your site</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/17/how-to-prevent-search-engines-from-displaying-dmoz-data-in-search-results-for-your-site.html#respond" title="Comment on How to prevent search engines from displaying DMOZ data in search results for your site">No Comments »</a></div> </div> <div class="post" id="post-210"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/15/google-image-guidelines-for-web-design.html" rel="bookmark" title="Permanent Link to Google image guidelines for web design">Google image guidelines for web design</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 15, 2010, 12:14 am, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/search_engine_optimization" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/website-builder" title="View all posts in Website Builder" rel="category tag">Website Builder</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p><em>As you know that images are very important for web designer to create a nice web page. But images are not very friendly with search engines such as Google, Yahoo… Search engines can not read the pictures very well. Within thism post, we would like to sum up all important guidelines from Google to make pictures more friendly with Google and other search engines.</em></p> <p>With image search, just as with web search, Google’s goal is to provide the best and most relevant search results to Google users. Following the best practices listed below (as well as Google usual webmaster guidelines) will increase the likelihood that your images will be returned in those search results.</p> <h3>Don’t embed text inside images</h3> <p>Search engines can’t read text embedded in images. If you want search engines to understand your content, keep it in regular HTML.</p> <h3>Tell us as much as you can about the image</h3> <h4>Give your images detailed, informative filenames</h4> <p>The filename can give Google clues about the subject matter of the image. Try to make your filename a good description of the subject matter of the image. For example, <strong>my-new-black-kitten.jpg</strong> is a lot more informative than <strong>IMG00023.JPG</strong>. Descriptive filenames can also be useful to users: If we’re unable to find suitable text in the page on which we found the image, we’ll use the filename as the image’s snippet in our search results.</p> <h4>Create great alt text</h4> <p>The alt attribute is used to describe the contents of an image file. It’s important for several reasons:</p> <ul> <li>It provides Google with useful information about the subject matter of the image. We use this information to help determine the best image to return for a user’s query.</li> <li>Many people-for example, users with visual impairments, or people using screen readers or who have low-bandwidth connections-may not be able to see images on web pages. Descriptive alt text provides these users with important information.</li> </ul> <p>Not so good:</p> <pre><img src="puppy.jpg" alt=""/></pre> <p>Better:</p> <pre><img src="puppy.jpg" alt="puppy"/></pre> <p>Best:</p> <pre><img src="puppy.jpg" alt="Dalmatian puppy playing fetch"></pre> <p>To be avoided</p> <pre><img src="puppy.jpg" alt="puppy dog baby dog pup pups puppies doggies pups litter puppies dog retriever labrador wolfhound setter pointer puppy jack russell terrier puppies dog food cheap dogfood puppy food"/></pre> <p>Filling alt attributes with keywords (”<a href="http://www.google.com/support/webmasters/bin/answer.py?answer=66358">keyword stuffing</a>“) results in a negative user experience, and may cause your site to be perceived as spam. Instead, focus on creating useful, information-rich content that uses keywords appropriately and in context. We recommend testing your content by using a text-only browser such as Lynx.</p> <h4>Anchor text</h4> <p>External anchor text (the text pages use to link to your site) reflects how other people view your pages. While typically webmasters can’t control how other sites link to theirs, you can make sure that anchor text you use within your own site is useful, descriptive, and relevant. This improves the user experience and helps the user understand the link’s destination. For example, you might link to a page of vacation photos like this: <strong>Photos of our June 2008 trip to Ireland</strong>.</p> <h3>Provide good context for your image</h3> <p>The page the image is on, and the content around the image (including any captions or image titles), provide search engines with important information about the subject matter of your image. For example, if you have a picture of a polar bear on a page about home-grown tomatoes, you’ll be sending a confused message to the search engines about the subject matter of polarbear.jpg.</p> <p>Wherever possible, it’s a good idea to make sure that images are placed near the relevant text. In addition, we recommend providing good, descriptive titles and captions for your images.</p> <h3>Think about the best ways to protect your images</h3> <p>Because images are often copied by users, Google often finds multiple copies of the same image online. We use many different signals to identify the original source of the image, and you can help by providing us with as much information as you can. In addition, the information you give about an image tells us about its content and subject matter.</p> <p>Webmasters are often concerned about the unauthorized use of their images. If you prevent users from using your images on their site, or linking to your images, you’ll prevent people from using your bandwidth, but you are also limiting the potential audience for your images and reducing their discoverability by search engines.</p> <p>One solution is to allow other people to use your images, but require attribution and a link back to your own site. There are several ways you can do this. For example, you can:</p> <ul> <li>Make your images available under a license that requires attribution, such as a <a href="http://creativecommons.org/">Creative Commons</a> license that requires attribution.</li> <li>Provide a HTML snippet that other people can use to embed your image on their page while providing attribution. This snippet can include both the link to the image and a link to the source page on your site.</li> </ul> <p>Similarly, some people add copyright text, watermarks, or other information to their images. This kind of information won’t impact your image’s performance in search results, and does help photographers claim credit for their work and deter unknown usage. However, if a feature such as watermarking reduces the user-perceived quality of your image or your image’s thumbnail, users may click it less often in search results.</p> <p>If you don’t want search engines to crawl your images, we recommend using a <a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35303">robots.txt</a> file to block access to your images.</p> <h3>Create a great user experience</h3> <p>Great image content is an excellent way to build traffic to your site. We recommend that when publishing images, you think carefully about creating the best user experience you can.</p> <ul> <li><strong>Good-quality photos</strong> appeal to users more than blurry, unclear images. In addition, other webmasters are much more likely to link to a good-quality image, which can increase visits to your site. Crisp, sharp images will also appear better in the thumbnail versions we display in our search results, and may therefore be more likely to be clicked on by users.</li> <li>Even if your image appears on several pages on your site, consider creating a <strong>standalone landing page for each image</strong>, where you can gather all its related information. If you do this, be sure to provide unique information—such as descriptive titles and captions—on each page. You could also enable comments, discussions, or ratings for each picture.</li> <li>Not all users scroll to the bottom of a page, so consider <strong>putting your images high up on the page</strong> where it can be immediately seen.</li> <li>Consider <strong>structuring your directories so that similar images are saved together</strong>. For example, you might have one directory for thumbnails and another for full-size images; or you could create separate directories for each category of images (for example, you could create separate directories for Hawaii, Ghana, and Ireland under your Travel directory). If your site contains adult images, we recommend storing these in one or more directories separate from the rest of the images on your site.</li> <li><strong>Specify a width and height for all images.</strong> A web browser can begin to render a page even before images are downloaded, provided that it knows the dimensions to wrap non-replaceable elements around. Specifying these dimensions can speed up page loading and improve the user experience.</li> </ul> <p>With image search, just as with web search, our goal is to provide the best and most relevant search results to our users. Following the best practices listed above will increase the likelihood that your images will be returned in those search results.</p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/google-image-guidelines-for-web-design" rel="tag">Google image guidelines for web design</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/15/google-image-guidelines-for-web-design.html#comments" title="Comment on Google image guidelines for web design">1 Comment »</a></div> </div> <div class="post" id="post-208"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/06/cn-domains-removed-from-storefronts.html" rel="bookmark" title="Permanent Link to .CN Domains Removed from Storefronts">.CN Domains Removed from Storefronts</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on January 6, 2010, 3:54 am, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/announcement" title="View all posts in Announcement" rel="category tag">Announcement</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/domain_names" title="View all posts in Domain names" rel="category tag">Domain names</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/domain_names/domain_news" title="View all posts in Domain news" rel="category tag">Domain news</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>The .CN registry has stopped accepting new registrations from overseas registrars effective 1/6/2010. To prevent customer issues with domain requests we have de-activated the following domain extensions on our storefronts: .CN, .COM.CN, .NET.CN, and .ORG .CN.</p> <p>We are working with our registry provider to determine the impact this change may have on transfers and renewals of these extensions and will update you as soon as we have more information.</p> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/cn-domains-removed-from-storefronts" rel="tag">CN Domains Removed from Storefronts</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2010/01/06/cn-domains-removed-from-storefronts.html#respond" title="Comment on .CN Domains Removed from Storefronts">No Comments »</a></div> </div> <div class="post" id="post-206"> <h2><a href="http://www.luckyregister.com/domain-hosting-tips/2009/10/04/bz-domain-registration-price-drop-nearly-50-off.html" rel="bookmark" title="Permanent Link to .BZ Domain Registration Price Drop! Nearly 50% Off">.BZ Domain Registration Price Drop! Nearly 50% Off</a></h2> <div class="postmetadata">Posted <!-- the date and time --> on October 4, 2009, 11:42 pm, <!-- post author --> by admin, <!-- post category --> under <a href="http://www.luckyregister.com/domain-hosting-tips/category/announcement" title="View all posts in Announcement" rel="category tag">Announcement</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/domain_names" title="View all posts in Domain names" rel="category tag">Domain names</a>, <a href="http://www.luckyregister.com/domain-hosting-tips/category/domain_names/domain_news" title="View all posts in Domain news" rel="category tag">Domain news</a>, LuckyRegister <a href="http://www.luckyregister.com/">cheap domain registration</a> services. </div> <div class="entry"> <p>Great news! The .BZ registry is allowing us to offer nearly 50% off our .BZ domain registration price for Q4 on new, first year registrations –> down to just $12.99. While .BZ is the official country code for Belize, it’s also a great option to create a buzz for a web site. This price starts from October 1 through December 29, 2009.</p> <p>While .BZ is the official Top-Level Domain for Belize, a Central American/Caribbean nation, it may be registered by anyone.</p> <p><strong>Why choose .BZ?</strong></p> <ul class="squares"> <li><strong>To generate excitement</strong> around a new product launch.</li> <li>For any business that targets a <strong>young, Internet-savvy audience.</strong></li> <li><strong>To keep squatters from stealing the brand recognition of your popular .COM</strong> by registering the .BZ version.</li> <li>If your business caters to <strong>Belizean shoppers or businesses.</strong></li> </ul> <div><strong>Register your <a title=".bz domain registration" href="http://www.luckyregister.com/">cheap .BZ domain registration</a> now!</strong></div> </div> <div class="postmetadata"> Tags: <a href="http://www.luckyregister.com/domain-hosting-tips/tag/bz-domain-registration" rel="tag">.BZ Domain Registration</a><br /> <a href="http://www.luckyregister.com/domain-hosting-tips/2009/10/04/bz-domain-registration-price-drop-nearly-50-off.html#respond" title="Comment on .BZ Domain Registration Price Drop! 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